Markets are the best way to
price uncertain events
Our mission is to build the infrastructure that makes event-driven markets transparent, liquid, and accessible.
What we do
We are a financial technology company operating a regulated exchange for event-driven prediction markets. Our platform allows users to trade on the outcomes of real-world events, including elections, sports, and current affairs, at market-driven prices.
For a broader consumer audience, we offer SBK, a retail sports trading app built on the same pricing infrastructure. Liquidity across both products is supported by market makers including our own proprietary market maker.
Why we exist
Many operators rely on high margins and restricting profitable customers rather than transparency. We think markets work better when they're transparent and open to all participants. They work better when traders can see prices in real time, enter and exit positions freely, and trust the platform to treat participants fairly. That's the model we're building.
Traditional bookmakers often build in margins of 10% or more. We think that is unnecessary and leaves customers with worse prices. Our goal is to keep transaction fees as low as possible. Market dynamics drive efficient price discovery. That can mean better pricing for customers and a stronger long-term business for us.
How it started
Jason Trost
Founder & CEO
“I became interested in prediction markets during the 2004 U.S. presidential election. They were more accurate and more responsive than polls, punditry, or guesswork, but with my background in computer science and trading, I still found the market structure and interface hard to understand. It felt obvious that there had to be a better way to build this. That frustration led to Smarkets.”
Work with us
We're hiring engineers and operators to help build the future of event-driven markets.
View open roles